5th September 2012
Notes: 3
Reblogged From ilovecharts
Over the past few years, a bunch of web-based marketplaces have gotten popular – Etsy, Kickstarter, AirBnb, to name a few. Many of these business ideas had been tried before but are succeeding only now.
When a trend like this emerges, it’s always interesting to ask “why now?” For example, for almost a decade, entrepreneurs tried to create video sharing services like YouTube, but only succeeded when certain key dependencies – broadband, digital video cameras, a version of Flash that “just worked” – became widespread.
I asked Roelof Botha the “why now” question regarding web-based marketplaces. He said something I thought was really interesting: marketplaces depend on trust, and trust requires knowing the reputation of a prospective counterparty. Today, for the first time, you can get background information on almost any prospective counterparty by searching Google, Facebook etc. Or put more simply: we finally have an internet of people.
via
strategist @ 360i, former social lead @ thrillist, co-founder children of privilege
entrepreneurial minded. interested in fun.
Follow @DavidPessah
Tweet #bbty
entrepreneurial minded. interested in fun.
Follow @DavidPessah
Tweet #bbty
"When people choose to share your brand with their friends, they are negotiating the social value of your brand in relation to their social bonds, collective identity, and personal status."
“If you are a transaction driven company, a marketplace, a retailer, or some other transaction oriented business, you had better be investing big time in mobile. Because if you aren’t, your competitors surely will be.”
Which one of these is not like the other? AKA, the real ruling.
Someone is CNN will lose their job over this.
Good Job! Good Effort!
“we finally have an internet of people.”
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