THE MLB HIT A SOCIAL MEDIA HOME RUN with the ALL-STAR GAME 2012.

On social media, the All-Star Game generated…
807,603 total public Twitter and Facebook comments, a 257% increase over last year’s All-Star Game (226,461)
By the end of the first inning last night there were already more social media comments than the entire 2011 All-Star Game generated. 
Among 27 different All-Star related topics that trended worldwide on Twitter last night, the hashtag #ASG was used in 245,362 social media comments making it the most trended term for the telecast (30.4% of all comments)

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THE MLB HIT A SOCIAL MEDIA HOME RUN with the ALL-STAR GAME 2012.

On social media, the All-Star Game generated…

  • 807,603 total public Twitter and Facebook comments, a 257% increase over last year’s All-Star Game (226,461)
  • By the end of the first inning last night there were already more social media comments than the entire 2011 All-Star Game generated. 
  • Among 27 different All-Star related topics that trended worldwide on Twitter last night, the hashtag #ASG was used in 245,362 social media comments making it the most trended term for the telecast (30.4% of all comments)

click this for more.